ARE MEAT ALTERNATIVES POSITIVE FOR THE VEGAN MOVEMENT?

BEYOND MEAT

Not just any burger, but a vegan Beyond Meat Burger is found right next to animal beef burgers in the corpse (meat) aisle. 

Why would they do that?  Isn’t that a place all vegans want to avoid? According to Beyond Meat, their future vision is that the meat section will become the protein section.  Pretty cool, eh? 

That depends on your feelings of veganism. For some vegans, Beyond Meat’s juicy, “bloody” (beet juice) burger, and that it is sold right next to the real thing is simply not OK!  For others, it’s a welcome addition. 

Beyond Meat burgers started out at one Whole Foods store in Colorado in 2016!  In a very short period of time, their burgers exploded in sales.   They are now being distributed on six continents and in over fifty countries including Mexico, South Africa, Australia, and the United Kingdom in addition to the United States. 

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They’ve even paired up with A & W restaurants in Canada in 925 locations, Dunkin Donuts for a sausage breakfast sandwich, Subway for a meatball sub, Carl’s Jr offering their burger, and now even Kentucky Fried Chicken. 

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The chose one KFC in Atlanta last month to debut chik’n nuggets and sold out in FIVE HOURS.

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  Demand is so high in the restaurants and in the grocery stores that Beyond Meat is having difficulty keeping up with that demand. 

IMPOSSIBLE BURGER

The Impossible Burger is another vegan burger taking the world by storm.  Their plant-based vegan meat alternative burger has the same flavor and texture as a fresh beef burger. 

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Restaurant focused, the Impossible Burger is not available for retail yet, but stay tuned as they hope to grow into that market soon. Famous chefs are now serving these delights in their high end restaurants and even White Castle has a slider version.

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Last month, the Impossible Whopper was rolled out at every Burger King in the USA. Technically, it’s not vegan if just order “how it normally comes”, but you can request it to be cooked on a different broiler and leave off the mayo. Apparently, it’s getting some surprised meat eaters attention and great reviews. We’ve come a long way!  Who would have ever thought?

MCVEGAN

Next up is McDonald’s recent introduction of their McVegan burger in their Finland restaurants.  The demand was so high during their successful two month trial period that they’ve permanently added them to the menu and rolled them out in Sweden in December of last year.  Is this a great choice for people? 

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You have vegans and non-vegans praising these controversial vegan options.  You also have vegans and non-vegans refusing to indulge!  Issues with companies, placement, and even taste has the world talking.  What are your views?

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